A video showing women walking on women walking on treadmills as ‘live mannequins’ at a mall in China has gone viral. The video has sparked outraged among people for treating people as manequines. The video has already got over 5 million views.
In the video, models dressed in fashionable clothes walk on ramp outside a designer store named ITIB. Meanwhile, the women were working as live mannequins. The video shows several women doing the same thing at the store.
The women’s professional ram walk draws the attention of passers-by who stop to take a look at the models and soon after many onlooker are outside the shop, capturing the unusual spectacle on their phones.
This incident follows similar visuals from months ago in Dubai, where a clothing brand featured a model standing alongside mannequins at its storefront in Dubai Festival City Mall. The model was positioned on a platform at the front of the store, changing poses as shoppers paused to take a look.
The video faced significant backlash, with many viewers comparing the job to modern slavery.The video has received 9.5 million views till now with many comments. Watch the video here:
A Chinese retail chain has swapped traditional mannequins for real women walking on treadmills, wearing their clothes.
They believe this helps customers see how the garments fit and move on a person.
pic.twitter.com/pup3cdWyNa— Science girl (@gunsnrosesgirl3) November 10, 2024
One user commented, “This is inhuman. I’m sure her feet hurt like crazy, and when we have regular dummies, why do we even need this?”
However, there were a section of users who found this job amusing, suggesting that it resembles being paid to work out.
A user wrote, “Not a bad hustle if you’re looking for some extra cash…and it keeps you fit too! Get paid to walk and show off the latest styles.”
While another worried about their safety on the treadmill. “What happens when they trip? No guardrail or nothing, falling from a raised platform. Oh you know I’m getting old when i see this and just think of safety.”
