New Delhi: German Carmaker Mercedes Benz has forayed into the luxury multi-purpose vehicles segment in India with the launch of its V-Class at a starting price of Rs 68.40 lakh.
The Mercedes Benz V-Class will be available in both six-seater long-wheelbase (Exclusive) and seven-seater extra-long-wheelbase (Expression) variants. While the V-Class Expression starts at Rs 68.40 lakh, the V-Class Exclusive starts at Rs 81.90 lakh (ex-showroom India).
Continuing Mercedes-Benz’s BS-VI transition efforts, the V-Class will be available in a 2-litre BS VI-compliant diesel engine, the company informed. The V-Class is targeted at a wide array of potential customers comprising large families, sports enthusiasts and businesses.
“The launch of the V-Class in India firmly underscores our pioneering spirit as we introduce the ‘Luxury Multi-Purpose Vehicle’ segment for our discerning Indian customers,” Mercedes-Benz India Managing Director and Chief Executive Officer Martin Schwenk said.
Schwenk further said in 2019, Mercedes-Benz completes 25 years in India and this milestone will be marked with “a wide range of product offensive, starting with the V-Class”.
In 2018, Mercedes-Benz India registered a 1.4 per cent increase in sales with a record 15,538 units, retaining its numero uno position in the luxury car segment for the fourth consecutive year.
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