Puri: The Shree Jagannath Temple Administration will auction the live telecast rights of the upcoming annual Rath Yatra festival, scheduled to be held on July 4.
For this, the SJTA has invited reputed TV channels to bid for the telecast rights which includes Snana Jatra, Ratha Jatra, Bahuda Jatra, Suna Besha, Adharapana and Niladri Bije.
The application of the interested channels with bid amount should reach the SJTA Administrator on or before June 10 by 4:30 pm.
It shall be opened on same day in the presence of the applicant or their representative, the SJTA informed.
Post this, the selected bidder shall deposit the full amount immediately on receiving the intimation from the STJA.
Furthermore, the Srimandir administration has also laid down several terms and conditions pertaining to the live telecast-
The terms and conditions include:
- Reputed TV channels having at least five years experience, of producing/broadcasting/ telecasting news/features etc can apply.
- The approved bidder shall take the separate permissions for placement of Cameras, DSNG Van or any other appliances from District Administration/Police Administration and place machineries at their own cost.
- While taking photographs/shooting, care should be taken, so that any photo or videos do not confuse or mislead the viewers.
- Care should be taken not to make any hindrances while shooting photographs of Shree Jews.
- Authorised Channel should neither exhibit the live video display of Car Festival proceeding in public places of Puri Town nor exhibit any advertisement repugnant to the religious sentiment of the people.
- Authorised Channel shall scroll the message given by SJTA during Live Telecast.
- Live Telecast rights holders is bound to share the feed with national broadcaster DOORDARSHAN free of charges
- The Telecast rights holder shall strictly follow the laws/rules/regulations of Government of India as well as Government of Odisha for live telecast.
- In case of a dispute, the decision of the SJTA’s Chief Administrator shall be final and binding.
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