Amitabh Bachchan sends legal notice to Pan Masala brand: Here’s why

Mumbai: Bollywood superstar Amitabh Bachchan has reportedly sent a legal notice to a pan masala brand, Kamla Pasand, for airing a commercial featuring him despite the termination of the contract. The actor canceled the contract on his 79th birthday this year saying that he wasn’t aware that it ‘falls under surrogate advertising’.

He was requested by a national anti-tobacco organization to withdraw from the ad campaign that promoted pan masala, saying that it would help youngsters to stop getting addicted to tobacco. After which, Big B’s fans also criticized his decisions over social media.

Following the incident the ‘Sholay’ actor’s office released an official statement stating that he has dissociated himself from the brand. “Mr Bachchan has terminated the contract with the Brand, has written to them his termination and has returned the money received for the promotion,” the statement further read.

Meanwhile, sources have reported that Mr Bachchan’s office has sent a legal notice to Kamala Pasand for broadcasting the TV commercials with the actor despite termination of the endorsement agreement with the company. However, the brand seems to have been ignoring the same as it continues to air the TV commercial.

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